A Map to Progress

(American Coalition for Ethanol) To coincide with the fly-in, ACE created an ‘infographic’ promoting the benefits of the RFS. Titled “The Right Direction: How the RFS is a Map to Progress,” the new infographic pinpoints how the RFS is accomplishing the goals set by Congress and how retailers, consumers, and obligated parties can benefit from the RFS. The “Map to Progress” infographic demonstrates how the RFS has inspired energy savings and crop yields, saved consumers money at the pump and in the grocery store, decreased pollution and much more.

A second infographic, titled “The RINs Cycle: From Mere Compliance with the RFS to Smart Business,” was developed to demystify Renewable Identification Numbers (RINs) and detail how RINs are a path to profits for independent retailers and petroleum companies, and benefit consumers at the pump. The “RINs Cycle” infographic depicts “Stan,” a hypothetical independent retailer who, by earning RINs and using the proceeds from RIN sales, improves his business by adding blender pumps and offering consumers lower cost renewable fuel choices, saving his customers money at the pump.

“ACE’s infographics are vivid and effective ‘show and tell’ tools for ethanol advocates to use in proactively promoting the benefits of the RFS,” Jennings said. “The RFS costs taxpayers nothing and has spurred technology innovations, efficient feedstock and biofuel production, increased feed availability, and jobs that can’t be outsourced. I encourage all ethanol supporters to use these infographics, share them with their politicians and media members, and help us show how the RFS delivers benefits for everyone,” said Jennings. Copies of the infographics can be obtained by contacting Shannon Gustafson at sgustafson@ethanol.org or 605-334-3381. READ MORE / MORE