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Home » Business News/Analysis, Cooking Fuel, Kenya, Marketing/Markets and Sales

Ethanol Fuel to Hit the Market

Submitted by on August 3, 2018 – 6:23 pmNo Comment

by Macharia Kamau (Standard Digital)  Oil marketing company Vivo Energy plans to scale up the sale of ethanol fuel for cooking to low-income households. Vivo Energy, which operates Shell-branded petrol stations, hopes to grow revenue in the wake of rising kerosene and charcoal prices.

The firm has been selling ethanol as an alternative to kerosene on a pilot basis at its Eastleigh outlet. The fuel could prove popular following a surge in the price of kerosene, traditionally used for cooking and lighting across rural and low-income urban households. The oil marketer has partnered with Koko Networks to supply the fuel and special burners that will be sold at its retail outlets.

Joe Muganda, the Vivo Energy chief executive, yesterday said the company planned to roll out the product to other outlets following the Eastleigh pilot project. He said the initial batches of ethanol were made of imports, but added that they were in talks for possible partnerships with local firms that produced ethanol.  READ MORE

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