New Partnership Forged as NYC Prepares for Oct. 1 Bioheat Mandate
by Ron Kotrba (Biodiesel Magazine) Bioheat veteran Michael Devine and his company Earth Energy Alliance Inc. struck an agreement with Amerigreen Energy to help New York metropolitan fuel dealers thrive as New York City’s biodiesel-blended heating oil mandate goes into effect in just weeks.
The companies say the new relationship will help support fuel dealers with Amerigreen’s brand offering throughout the metro New York City marketplace. Not only will Amerigreen be able to supply biodiesel and Bioheat blends to the city’s fuel dealers, but now it can support marketing and advertising efforts to use Bioheat so those dealers can revitalize and grow.
Earth Energy Alliance CEO Michael Devine said as dealers prepare to distribute biodiesel-blended heating oil come October, some will simply move B2 or B5 and carry on with business as usual; but others look to this as an opportunity to rebrand their images. READ MORE