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March 17, 2009 – 10:42 am | One Comment

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Home » Green Racing

NASCAR Hires Lynch to Head ‘Green’ Initiative

Submitted by on November 20, 2008 – 12:16 pmOne Comment

As NASCAR develops an industry-wide initiative to address the environment, the sanctioning body has taken an even bigger step in hiring Dr. Mike Lynch to head up a new Green initiative.

“Mike will be developing and coordinating an industry strategy to ensure we are embracing green as an opportunity for all of us,” said NASCAR chairman and CEO Brian France. “He’ll be working with teams, tracks, and our partners to develop and environmental plan that’s right for the sport and all its partners, one that can include and mobilize our fan base in this important issue.”

Mike Lynch, whose title is Managing Director, NASCAR Green Innovation, discusses his new role and plans for helping the industry “go green.”  READ MORE

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