American Le Mans Series Supporting Global ReLeaf
In an effort to support environmental efforts globally, the American Le Mans Series will join forces with American Forests to support its “dollar-a-tree” Global ReLeaf campaign.
Throughout the 2010 season, Series’ teams, manufacturers, corporate partners and fans will have multiple ways to learn about the Series’ green racing initiatives and to contribute to the program. In support of American Forests’ goal to plant 100 million trees by 2020, the Series pledges to plant more than 5,000 trees in 2010 to restore ecosystems that have been damaged by fire, disease, other natural disasters and overdevelopment.
This global outreach initiative acts in conjunction with the Series’ progressive “green” leadership on-track – namely through its affiliation with the U.S. Environmental Protection Agency, U.S. Department of Energy and SAE International, and the MICHELIN® GREEN X® Challenge, a season-long competition that measures each race car’s efficiency and greenhouse gas emission levels during competition.
“Since its inception, the American Le Mans Series has been at the forefront of developing green initiatives and solutions in motorsports,” said American Le Mans Series President and CEO Scott Atherton. “We are very proud of our efforts with the Environmental Protection Agency and Department of Energy as they relate to our on-track efforts. READ MORE
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